As a business owner, you basic goal is to
help customers buy as much as possible. There are clearly ways without number
to make that happen, but one thing people often fail to consider is how the
choice between bagging options impacts how much people buy. For example,
providing cotton bags instead of cheap single-use plastic bags can prompt
people to buy more, and here are just a few reasons why.
Helps Carry Heavier Loads
If you’ve ever tried carrying more than a
few items or even a couple of heavier items in a single-use plastic bag, you’ll
already understand how wearing it can be. The plastic bunches up and digs into
your hands while the bag itself struggles not to break. Cotton bags aren’t like
that – handles are smooth to the touch and remain comfortable even when you’re
carrying heavier loads, and the material is more than strong enough to last for
years. Simply choosing cotton over single-use plastic for your shopping bags
can encourage people to put more inside them.
Keeps Your Business in People’s Minds
If you keep your business at the front of
people’s minds, they’re more likely to return. Repeat customers are a gold mine
since you spend less to acquire them and can generally rely on them to tell
more people about your business. Cotton bags last longer than single-use
plastic ones, so people are going to exposed to your branding over longer
periods. They also tend to offer bolder printing.
Provides Added Incentives
If you give people an incentive to return
and keep spending, they’re more likely to do so. Unlike single-used plastic
bags, cotton bags
don’t crumple up when they’ve held. That makes them ideal for printing
information on anything from special offers to upcoming sales.